How to Get Massive Amounts of the Right Referrals
by Earl Kemper, ActionCOACH Business Coach During a recession, I coached a construction company from… [more]
Are You Really “IN” Control?
by Dan Kennedy Years ago, you'd walk the streets of New York and see homeless folks all over the place,… [more]
What is the true value of your business?
by Dan Kennedy Consider not only your immediate short term needs but also your long term hopes and… [more]
How to Grab Attention and Boost Response with Personalized Comics and Cartoons!
With all the whiz-bang technology and gadgets, it's interesting that many marketers tend to forget some… [more]
What Makes Prospects Buy?
by Dan Kennedy Let's talk about what I believe is the single most important device that gets your… [more]
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How to Get Massive Amounts of the Right Referrals
by Earl Kemper, ActionCOACH Business Coach During a recession, I coached a construction company from two million in annual revenue to $22 million in $18 months utilizing my referral system. In the previous 18 months they were a $4 million dollar company. They were losing ground. They ran several … [Read the rest of this article...]
Are You Really “IN” Control?
by Dan Kennedy Years ago, you'd walk the streets of New York and see homeless folks all over the place, many with mental problems, muttering to themselves, or talking loudly at no one or at everyone or at each person who passed. It was disconcerting at minimum; intimidating, frightening or … [Read the rest of this article...]
What is the true value of your business?
by Dan Kennedy Consider not only your immediate short term needs but also your long term hopes and in that process very carefully consider the value of the customer or the client. Every business, every product line, every service organization even if it is distanced from the ultimate consumer … [Read the rest of this article...]
How to Grab Attention and Boost Response with Personalized Comics and Cartoons!
With all the whiz-bang technology and gadgets, it's interesting that many marketers tend to forget some of the fundamentals of good, direct-response marketing. Unfortunately, many marketers thumb their noses at the timeless and proven strategies used by the legends of direct-response marketing … [Read the rest of this article...]
What Makes Prospects Buy?
by Dan Kennedy Let's talk about what I believe is the single most important device that gets your customers or prospects to buy... the call to action! The call-to-action in the form of a response device. In person-to-person professional selling one of the most common failings in sales people … [Read the rest of this article...]
